Aliwan Fiesta is an annual event that gathers different cultural festivals of the Philippines in Star City Complex in Pasay City wherein contingents compete in dance parade and float competitions, as well as in a beauty pageant. Organized by Manila Broadcasting Company (MBC) together with Cultural Center of the Philippines (CCP) and the cities of Manila and Pasay, the event is dubbed as “The Mother of All Fiestas,” with prizes totaling to P3 million (roughly US$70,000).
Aliwan Fiesta, which began in 2003, aims to showcase the richness of different Filipino cultures and heritage not only to the people in Metro Manila but also to the rest of the world. The contingents, meanwhile, aim to promote their respective regions both economically and tourism-wise. It was originally organized as a visual extravaganza for the Christmas season, but it has since been held during the summer months of either April or May. Aliwan is a Tagalog word for “entertainment” or “amusement.”
Schedule of events as follows (April 11-13)
APRIL 5-7 Photo Exhibit at SM Southmall
APRIL 8 – Book Launch (venue TBA)
APRIL 11-13 Shopper’s Bazaar Sotto Street, CCP Complex
APRIL 11 Reyna ng Aliwan Festival Costume Competition, 6PM CCP Front Lawn
APRIL 12 Reyna ng Aliwan Pageant 7PM Aliw Theater Outdoor Stage
APRIL 13 Grand Parade and Streetdance Showdown 3:30PM From Quirino Grandstand to Aliw Outdoor Stage via Roxas boulevard
APRIL 13 Awardig Ceremonies 9:30PM aliw Outdoor Stage.
The street dance competition and float parade will start at 3PM from the Quirino Grand Stand, passing Roxas Boulevard and ending at the Aliw Theater, CCP complex.
Check out the latest announcements here – www.facebook.com/AliwanFiesta